Get ready to start the business of a lifetime

Your success, as an exercise and fitness professional, rests on your interpersonal and business skills as much as it relies on your understanding the science behind exercise. We believe that knowing where to find your customers online and how to appeal to them, understanding your market and how to set up a revenue model that works, and learning how to protect your business, among others, distinguishes the truly entrepreneurial individuals from the self-employed ones.

Acknowledging this, we have created a business and marketing module for our Master Personal Trainer Course; (also available soon, as an add-on module, for our Personal Trainer students). This module focuses specifically on how to run a successful personal training or small studio fitness business. We will be explaining and providing you with resources on how to:

  • Create a business plan
  • Manage your budget and accounts
  • Get insurance
  • Market your business online and offline
  • Advertise and sell effectively
  • Retain clients


How much you could be earning

The beauty of being an independent (Master) Personal Trainer and training your clients, following the HIT protocol, is that you can decide how much you want to work every week and therefore, how much you want to earn. If you are working at a gym, your earnings very much depend on the location and your boss.

In the USA, some trainers charge up to $120 per half-hour HIT session and others charge $50. In the UK, the training fee is usually between £25 and £80. So, if you are doing 50 training sessions per week and charging $50 per session, you can be turning over $100,000 in a year.


Additional services

We want to make sure we have everything covered, because to achieve our vision, we need you to succeed. The following services are ideal for individuals, who are getting started with their personal training business.

  • Telephone or Skype consultations and follow up support: We offer an hour phone consultation, with up to 6 follow up emails over a period of 6 weeks. We can answer any questions you have and advise on training equipment, best practise for the training environment, client acquisition and retention and anything else you might encounter on your first steps, as a business owner. Your investment is $150.