The Art of Selling High Intensity Training
Luke is the CEO of Discover Strength, a chain of HIT personal training studios he founded in 2006. He is a respected author and speaker, passionate about evidence-based fitness.
In this course, Luke presents a robust training programme that will teach you what steps you need to take to convert an enquiry to a client, as well as how to run a top-notch introductory appointment that closes the deal near every time. As part of the course you’ll get a master blueprint with all the recommended client interactions during their buying journey (see below), plus email templates and telephone scripts. This is the course that gives you the processes and tools to implement a successful sales funnel in your facility, from enquiry to prospect to client, based on the Discover Strength model.
At the end of the course, you will have the opportunity to have a video-call consultation with a member of the HITuni team and the option to submit a video of you role-playing an introductory appointment, for personalized feedback. If you do submit a video, you will be eligible to receive a HITuni Certificate of Completion.
Note that this is a single-user license for one person.More information
|Welcome to your Sales training course||00:07:36|
|Introduction to sales|
|Four sales processes||00:03:03|
|From Enquiry to Prospect|
|Before the prospect comes in the gym||00:07:58|
|The Seven Stages of the Introductory Appointment|
|Stage #1: Welcoming the prospect to the facility||00:02:56|
|Stage #2: Discovery questions||00:04:31|
|Stage #3: The Proven Process||00:03:05|
|Stage #4: The introductory workout||00:05:57|
|Stage #5: Recapping the workout||00:02:57|
|Stage #6: Introducing your Unique Selling Proposition (USP)||00:02:08|
|Stage #7: Asking for the sale||00:03:27|
|Luke's Tips for Closing the Deal|
|Role-Playing the First Client Interaction|
|Demonstration: Pre-workout chat||00:09:46|
|Demonstration: Introductory workout||00:22:57|
|Demonstration: Post-workout chat||00:13:12|
|From Prospect to Client|
|When the prospect becomes a client||00:05:44|
|When the prospect doesn’t convert – the first 25 days||00:08:29|
|When the prospect doesn’t convert – after the first 25 days||00:02:49|
|Growing your Revenue|
|Getting better at sales||00:03:05|
|Up-serving the client||00:03:07|
|Optional Sales Training Assignment||00:28:53|
|Next steps after your Sales Training course||00:01:00|
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